History

NetBooster Group - History

In the digital world things move faster than anywhere else. Changes that take a considerable amount of time in other businesses happen in a fraction of the time in our world.
From that perspective, NetBooster has been around since ancient times. Founded in 1998, during the early years of the emerging internet phenomenon, NetBooster was a pioneer within Search Engine Optimization.

Today, advertising and communication must be addressed as a whole and NetBooster has evolved into a full service agency with a strong digital focus. Developing strong and coherent solutions across media platforms and in real time, we drive growth for our clients across the globe.

Each day our staff of more than 450 specialists in 17 countries help our clients with marketing services including Search Engine Optimisation (SEO), Pay-Per-Click Advertising (PPC), (Real Time) Media Trading, Affiliate Marketing, Analytics, Data Mining, Social Media Marketing, Facebook Advertising, Email Marketing, CRM Intelligence, Mobile, Online Video, Website Development, Special Operations / Projects, Consultancy & Training and Creative Advertising Campaigns.

NetBooster Group - Chronology

1998: Creation of NetBooster

1998-2000: NetBooster is a pioneer of Search Engine Optimization, working on early internet sites so they are best identified by the emerging search engines

2000-2004: Investment of capital from institutions. First international subsidiaries launched in London and Frankfurt

2004-2005: Pascal Chevalier joins NetBooster Group as CEO and Stéphane Darracq joins as CFO. They later leave the group in 2011 to pursue new ventures

2006: Investment by Compagnie Financiere Edmond de Rothschild Fund and Truffle Capital, leading Venture Capital Firm

2006: NetBooster acquires French company, Reverso (February 2006)

2006: IPO NetBooster (Alternext Paris) (July 2006)

2006: NetBooster acquires French company, TimeToBuy (November 2006)

2006: NetBooster acquires French company, Profile One (November 2006)

2007: NetBooster acquires Italian company, ADVance (April 2007)

2007: NetBooster acquires Finnish company, Total Management (July 2007)

2007: NetBooster Asia is established (September 2007)

2008: NetBooster acquires Spanish company, Evolnet (June 2008)

2009: NetBooster acquires initial stake in Guava Group A/S

2010: NetBooster acquires majority stake in Guava Group A/S

2011: Raphaël Zier appointed CEO of NetBooster Group

2011: NetBooster acquires German Group metapeople

2011 NetBooster acquires td Search (formerly The Searchworks) and forms a strategic partnership with TradeDoubler

2011 Nils Carlsson appointed NetBooster Group COO

2012 Guava (Denmark, Sweden & UK) rebranded to NetBooster